Harman Interactive LLC » blog http://www.harmaninteractive.com Enhancing Revenue and Relationships through Integrated Marketing and Development Fri, 01 Jan 2010 21:13:05 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 Care and Feeding of Blogs http://www.harmaninteractive.com/2006/03/02/care-and-feeding-of-blogs/ http://www.harmaninteractive.com/2006/03/02/care-and-feeding-of-blogs/#comments Fri, 03 Mar 2006 02:25:00 +0000 betsyh http://66.147.242.199/~harmanin/?p=91 Blogs need care and feeding. One person told me that if you are going to do a blog you need to post every day. Ok so this blog needs some emergency food before it dies. I honestly find it tough to keep thinking of interesting things to post on my blog or to write in my e-newsletter. It’s a lot easier to write e-newsletters for my clients than to write them for myself.

I do some work with arts organizations and more and more of them seem to be blogging now. The Arts and Business Council of Chicago has sponsored a pilot project called Chicago Classical Music that includes event listings, a forum, and blog postings. They have a graduate student who makes sure that the blog gets the care and feeding and daily updates it needs. Check it out at Chicagoclassicalmusic.org. Some of the most dynamic arts content around is in arts blogs rather than in reviews in mainstream newspapers etc…

Want to learn more about arts blogging? Listen online to the Sunday Feb. 26 edition of Hello Beautiful on Chicago Public Radio.
http://www.chicagopublicradio.org/programs/hb/hello_beautiful.asp

Oh and if you have a blog, make sure to claim it on Technorati.com. I had heard of Technorati before but didn’t honestly know what it was about. Essentially technorati is google of the blogosphere. When I claimed my blog and saw that it was ranked 281.328 it made me realize how many people are blogging – wow! So now I have 20 links to my blog from 10 websites. Guess my ranking could move up if more people linked to my blog. Did you find anything interesting here? Please link to it.

]]> http://www.harmaninteractive.com/2006/03/02/care-and-feeding-of-blogs/feed/ 0 Why Blog? http://www.harmaninteractive.com/2004/08/17/40/ http://www.harmaninteractive.com/2004/08/17/40/#comments Tue, 17 Aug 2004 15:48:00 +0000 betsyh http://66.147.242.199/~harmanin/?p=40 Sometimes I wonder why I blog but then someone tells me they enjoy reading my posts so it makes it all worthwhile.

Ben McConnell and Jackie Huba, authors of “Creating Customer Evangelists” have a great e-newsletter that always has a lot of useful information. Their most recent edition included an article entitled “6 Reasons to Start Blogging Tomorrow.”

I found it fascinating that they said blog awareness in the U.S. is only at about 2% but gaining exponentially. Start blogging now before your competition does.

Here is a quick recap of the reasons to start blogging:

1. Blogs help you humanize your organization

2. Blogs provide an instant feedback mechanism (if you are reading this please post your comments and give me some feedback)

3. Blogs let you quickly and easily share your knowledge and ideas

4. Blogs facilitate the spread of buzz

5. Blogs let you have simultaneous conversations

6. It is really easy to blog – Blog services have nice looking templates and you don’t need to know HTML – In fact you could even do your whole website as a blog.

You can sign up to receive Ben and Jackie’s e-newsletter or download their latest e-book here

http://www.creatingcustomerevangelists.com/

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