Redesign, Restructure or Refresh?
Website Redesign, Restructure, or Refresh – What Makes the Most Sense?
I recently attended a very good presentation put on by NetContent Chicago and the Association of Multimedia Communications.
In the session, three different web companies – one very high end, one mid range, and one low end that deals with a lot of nonprofits – addressed ...Read more
Buzz Ambassadors
I visited a website today for a membership organization that associations belong to. They had what I thought was a really innovative way to build their membership. People could become “Buzz Ambassadors” and earn points for spreading the buzz about the organization and encouraging membership. It was set up kind of ...Read more
Notes from the Chicago NTEN Conference
Last Tuesday I attended the Chicago NTEN Conference (N-Ten stands for Nonprofit Technology Enterprise Network) In fact, I had the opportunity to organize a session and present on the topic of taking an integrated approach to online fundraising. Liz Nielsen from Easter Seals and Avi Janssen from the Jewish Federation of Metropolitan ...Read more
Posted in Fundraising, Harman Interactive News & Perspective, Websites, October 25, 2004 | 0 comments
Blogs as Content Management Systems
Debbie Weil, editor of Wordbiz, was recently in Chicago. She invited her e-newsletter subscribers to meet her in person. I thought that was a great idea. We had a great discussion about using e-newsletters and blogs together. The e-marketing world is a small world too. I ran into a guy ...Read more
Impressive Stats from Easter Seals
Does online fundraising and e-marketing work?
Yes! Check out these impressive stats from Easter Seals from an article in a recent edition of DM News
Number of e-mail addresses grew from 500 – 25,000.
Online donations grew from $70,000 to $300,000 in the past year
Average age of Direct Mail donors is 72 and average donation is $12 while ...Read more
