Resource for Higher Ed Fundraising

An Interesting Web Resource

One of my blog readers just told me about a website that he manages. The URL is

http://www.supportingadvancement.com/

The site is focused on development activities in higher education and has quite a few interesting links including a link to results of the CASE E-Mail Survey which showed that 49% of the survey respondents were using e-mail solicitations as part of their end of year appeals and 93% of those surveyed said that the e-mail appeal was not instead of but in addition to the direct mail or telemarketing appeal. This is the same way that the clients I work with are utilizing e-mail.